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Real Estate News Releases
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(EMAILWIRE.COM, March 19, 2008 ) Goshen, MA – Despite all the buzz about social media, viral media and blogging, an incredibly easy-to-use, pre-computer medium can be the key to carving out a competitive edge in today’s challenging real estate market: the telephone. Telephone conference calls providing useful information to prospective sellers and buyers – known as teleclasses or teleseminars – are a neglected yet powerful real estate marketing tool. An upcoming four-week course with veteran teleclass presenter Marcia Yudkin (www.yudkin.com/teleteach.htm) enables teleseminar novices to get a fruitful telephone marketing program up and running by late spring or early summer.
"Using just their voice over an ordinary telephone, real estate agents can demonstrate their knowledge of real estate sales, build a bond of trust with prospects and become the go-to person when the listener is ready to list their house or get serious about buying," says Yudkin, the author of 6 Steps to Free Publicity and 10 other books. "Since just about every real estate agent whoÂ’s suited to the business likes to talk, theyÂ’re naturals for marketing through the teleseminar format."
Just a few of the countless ways real estate agents could implement teleconferences:
* Question-and-answer session for prospective sellers on factors to consider in whether to list their house now or wait
* Interview with a professional home stager on 10 little-known techniques that help make homes appealing
* How-to session for first-time home buyers
* For out-of-town prospects, introduction with questions and answers to the various neighborhoods in an agentÂ’s selling area
* Tips on how to hunt for properties meeting some specific need or interest, such as historic homes, horse farms, handicap-accessible homes, etc.
YudkinÂ’s upcoming "Teleteach for Profit" course meets the first four Wednesdays in April from 4 to 5 p.m. Eastern time and includes information on costs, teleclass structure, marketing, publicity, logistics, technologies needed and not needed for success with teleseminars; samples of pertinent emails, postcards, transcripts and other peopleÂ’s teleseminars; one-on-one consulting or moderation of their teleclass; free distribution of one teleseminar-related news release; and two months of access to a private member forum for feedback and answers to questions. Including every ingredient necessary for success in marketing through teleclasses, the program costs $795.
For more information on “Teleteach for Profit,” go to www.yudkin.com/teleteach.htm .
Creative Ways
Marcia Yudkin
413-582-4052
marcia@yudkin.com 
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