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Real Estate News Releases
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(EMAILWIRE.COM, February 12, 2012 ) Harrisburg, PA -- Many professionals have things completely backwards with their online real estate marketing efforts. Unfortunately, itÂ’s all too easy to expect people to opt in for an offer before ever providing any real value up front. Josh Schoenly of Retechulous, LLC reveals the error with this mentality and how it can really cost agents in the long run.
“There are dozens of real estate professionals in any market who drive traffic to platforms without providing any strong calls to action. One of the major errors that people can make is expecting for prospects to simply reach for the phone and make a call. Sure this may work from time to time, but the majority of visitors are not ready to make a solid commitment. They need to feel things out, get to know you better, and feel comfortable before ever reaching out,” says Schoenly.
How can agents start to build that comfort level? Consider approaching online real estate marketing a little differently in order to stand out. Drive people to pages that offer unbelievable offers and information up front, without expecting to receive anything in return. Make it a no brainer to opt in for even more great content. This type of reverse psychology can prove to prospects up front that an agent is genuine.
Schoenly continues, “I would rather have a visitor come to my site and feel that they left with something of value, even if they didn’t sign up for my list. This proves that I’m making a bold statement, and those who do join will be very warm prospects. This is how agents win big.”
Discover how to start “wowing” prospects right away! Check out Schoenly’s real estate marketing blog below for additional great ideas, content, tools and more to start implementing a unique selling position.
About Retechulous, LLC:
Retechulous, LLC is focused on training agents, brokers, and other real estate professionals throughout the U.S. and Canada on how to effectively market their businesses online for maximum profits. The company is managed from several “secret headquarters” deep within undisclosed locations of Central PA. For more information visit RealEstateMarketing411.com.
Retechulous, LLC - Harrisburg, PA
Jeff Logue
(800) - 458 - 5390
jeff@retechulous.com
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