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Real Estate News Releases
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(EMAILWIRE.COM, February 22, 2011 ) Milwaukee-based online powerhouse Direct Brands, Inc. is pleased to announce the addition of Cooper Safety Supply to its expanding list of online commerce stores. As an innovative safety equipment distributor, Cooper Safety brings a wealth of new business programs that will deliver even greater value to all Direct Brands customers. ShopDirectBrands.com, another Direct Brands venture, continues to boast one of the largest portfolios on the internet, with access to more than 75,000 products from over 50 manufacturers.
“It has always been our goal to provide the widest product selection to our customers,” says Don Breckle, General Manager of both Shop Direct Brands and Cooper Safety Supply. “The Cooper Safety acquisition gives us an added dimension that makes our customer experience bigger. We provide an alternative channel for many manufacturers to sell on the web. Cooper Safety gives us an even greater ability to deliver extraordinary customer value."
Direct Brands, Inc. was founded in 2008, and has consistently focused on providing customers with quality products from trusted manufacturers. By taking this next step, they hope to expand even further to an even broader audience. “Manufacturers are now coming to us as a potential distributor of their products. We think we have hit on something special for many of them,” Breckle adds.
ShopDirectBrands.com offers all types of industrial and safety products, from adhesives and lubricants to hand held printers and labels. They have also developed search and configuration tools that help customers find what they are looking for quickly and easily. For more information, please contact Don Breckle at don.breckle@shopdirectbrands.com, don.breckle@coopersafety.com
Direct Brands, Inc.
Don Breckle
1.414.847.1120
don.breckle@coopersafety.com 
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