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Real Estate News Releases
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 (EMAILWIRE.COM, January 16, 2012 ) Harrisburg, PA – What does it mean to be “social” these days? For some, it is just another great tool to stay in touch with friends and family. However, according to Josh Schoenly of Retechulous, LLC, real estate social marketing could be the difference between increased success and poor exposure.
“First, I would like to point out that social media is not the answer for real estate professionals. It is just another tool that ought to be harnessed in order to build awareness, authority, traffic and a professional network. Consider it to be similar to an online mastermind group. This is where business experts from everywhere come together to share information, tips, news, trends, connections and more,” claims Schoenly.
Based upon such staggering statistics as these, Schoenly appears to be spot on. As more and more people continue to join the social media bandwagon as a means of communication, opportunities to learn and increase market share will run rampant for many small business professionals. Plus, the low cost associated with using real estate social marketing tools makes it even more attractive.
Schoenly continues, “However, I’d like to stress that a lot of time can be wasted on these platforms as well. Busy agents will need to learn how to balance their schedule, so that they don’t get caught up in all the hype either. It’s very easy to become so enthralled with real time posts and messages, that it can also have a negative impact. A few minutes each day in order to learn, post listings and new marketing pieces, or build new connections should suffice.”
Although these sites can be a phenomenal way to build trust and rapport with professionals and prospects, Schoenly strongly believes that the main intent of real estate social marketing should be to help draw prospects into the sales funnel. Discover how to use social authority to build business by visiting the link provided below.
About Retechulous, LLC:
Retechulous, LLC is focused on training agents, brokers, and other real estate professionals throughout the U.S. and Canada on how to effectively market their businesses online for maximum profits. The company is managed from several “secret headquarters” deep within undisclosed locations of Central PA. For more information visit RealEstateMarketing411.com.
Retechulous, LLC of Pennsylvania
Jeff Logue
(800) - 458 - 5390
jeff@retechulous.com 
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