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Internet-Based Career Coaching Company Unlock Your Potential Adopts Video Interview Technology, InterviewTrue, For Corporate Outplacement and Staffing Marketplaces

(EMAILWIRE.COM, February 14, 2007 ) WEST BLOOMFIELD, MI –– Unlock Your Potential (www.unlockyourpotential.com), an online career coaching company, has partnered with InterviewStream, a web-based company that produces and markets a low-cost Online Interviewing System™ (OIS) - www.interviewtrue.com to add to its list of services. This new video interviewing technology will be marketed to corporate staffing and outplacement companies who are looking for a streamlined way to offer interviewing practice to their job seeking clients. InterviewTrue™ is a system that allows job seekers to practice interviewing using interactive video. Users can select from a library of 1,000 questions in 60 categories. They can also supplement the library by creating their own customized questions. After practicing, the candidate can perform a self-evaluation. Satisfied that their interview is ready, it can be uploaded to the InterviewTrue servers to be reviewed later by a recruiter or counselor who either sends back a critique or meets with the candidate in person to review. Set evaluation questions are either built into the system or can be tailored for specific jobs. “One of the biggest challenges that Outplacement Company’s face is releasing strong, well-spoken candidates into an extremely competitive marketplace,” said Eric Arnson, CEO of InterviewStream, the company that developed the functionality for InterviewTrue. “Companies using the technology have found it to be both a great value and a unique differentiator.” “We are fortunate to have forged a relationship with such an exciting cutting-edge company,” said Jane Raitt, President and Co-founder, Unlock Your Potential. “The goal of our career coaching services is to help job seekers cut through the mountain of career related information by presenting them with tools and resources that are clear, concise and easy-to use. The InterviewTrue technology is a perfect supplement to Unlock Your Potential’s current offerings.”InterviewTrue software is compatible with PC’s using the Windows XP operating systems and requires a web camera and Windows Media player. InterviewTRUE’s collegiate counterpart, InterviewStream, is currently available to college and university students who want to improve their interviewing skills. Over 200 Colleges and Universities, including 22 of the country’s 26 major MBA programs, are currently using the technology. University of Michigan Ross Business School, The Wharton School of Business at the University of Pennsylvania and Rutgers University in New Jersey are just three of the programs that have integrated InterviewStream into their career placement resources available to students.Another available product, InterviewSCREEN™, provides hiring corporations with a standard method for pre-screening applicants. The applicant creates a video “snapshot” and attaches a URL to a cover letter or resume for review by the company’s recruiter. Corporations who spend hours reviewing resumes will now be able to screen applicants more efficiently.West Bloomfield, Michigan based Unlock Your Potential (UYP) is an online career coaching company that helps individuals in career flux by providing tools and techniques for implementing a job search campaign. InterviewSTREAM, founded in 2003, focuses on innovative video applications for the job search market. The Bethlehem, Pennsylvania based firm was started in the Ben Franklin incubator program and has received several awards for creativity and new product introductions. For more information about using InterviewTrue technology as a complement or alternative to your organization’s in-house interviewing process, please contact Jane or Steve Raitt at Unlock Your Potential. Contacts: Jane Raitt (248) 661-2174 Jane@unlockyourpotential.com Steve Raitt (248) 661-2174 Steve@unlockyourpotential.com



Corey Perlman

cperlman@assetlearning.com


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